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A construct of the cross-cultural ethos of corporate codes of ethics (ECCE) : Australia, Canada and Sweden
conference contribution
posted on 2007-01-01, 00:00 authored by G Svensson, Greg WoodGreg Wood, Michael CallaghanMichael Callaghan, J Singh, E CarascoThe objective of this paper is to develop and describe a construct of the ethos of the corporate codes of ethics (i.e., an ECCE-construct) across three countries, namely Australia, Canada and Sweden. The ECCE-construct makes a contribution to theory and practice in the field as it outlines a theoretical construct for the benefit of other researchers. It is also of managerial interest to marketing organizations as it provides a grounded framework of areas to be considered in the implementation in organizations of corporate codes of ethics.
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Event
Australian & New Zealand Marketing Academy. Conference (2007 : University of Otago)Pagination
2781 - 2789Publisher
University of Otago, School of Business, Dept. of MarketingLocation
University of Otago, Dunedin, New ZealandPlace of publication
Dunedin, New ZealandStart date
2007-12-03End date
2007-12-05Language
engNotes
Reproduced with the specific permission of the copyright owner.Publication classification
E1 Full written paper - refereedCopyright notice
2007, ANZMACEditor/Contributor(s)
M Thyne, K Deans, J GnothTitle of proceedings
ANZMAC 2007 : 3Rs, reputation responsibility relevanceUsage metrics
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