orr-aninternationalstrategy-2009.pdf (112.46 kB)
An international strategy taxonomy for entry into China
conference contribution
posted on 2009-01-01, 00:00 authored by Stuart Orr, Jane Menzies, Mona ChungTaxonomies explaining internationalisation strategy are effective in relating connected variables to the decision-making process and entry mode strategies of organisations. The taxonomy developed in this paper from research into 40 Australian companies which had successfully and unsuccessfully internationalised into China identified resource transferability and international experience as connected variables that can categorise the factors of entry choice. High levels of resource transferability lead to joint ventures or wholly-owned foreign enterprises. Low levels led to exporting/importing or project/client based/licensing. High levels of international experience led to wholly-owned foreign enterprises or joint ventures. Low levels led to project/client based/licensing or exporting/importing.
History
Event
Australian and New Zealand International Business Academy Conference (2009 : Brisbane, Queensland)Publisher
ANZIBALocation
Brisbane, QueenslandPlace of publication
[Brisbane, Qld.]Start date
2009-04-16End date
2009-04-18Language
engNotes
Every reasonable effort has been made to ensure that permission has been obtained for items included in Deakin Research Online. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.auPublication classification
E1 Full written paper - refereedCopyright notice
2009, ANZIBATitle of proceedings
ANZIBA 2009 : The future of Asia-Pacific business : beyond the crisis. Proceedings of the 2009 ANZIBA ConferenceUsage metrics
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