polonsky-whatarewereally-2003.pdf (297.92 kB)
What are we really evaluating when we rank journals : Comparisons of views
conference contribution
posted on 2003-01-01, 00:00 authored by Michael PolonskyMichael Polonsky, P WhitelawThis paper examines differences in academics perceptions of how journals should be evaluated in terms of their prestige, contribution to theory, contribution to practice and contribution to teaching. Comparisons are made between individual and institutional weightings, regional variations and whether an individual works at an institution offering a PhD/DBA. Some differences were identified, suggesting that that evaluative criteria used to rank journal may be influenced by employment situations.
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Event
Australian and New Zealand Marketing Academy Conference (2003 : Adelaide, South Australia)Pagination
1374 - 1380Publisher
University of South AustraliaLocation
Adelaide, South AustraliaPlace of publication
Adelaide, S.A.Start date
2003-12-01End date
2003-12-03ISBN-13
9780868039831ISBN-10
0868039837Language
engPublication classification
E1.1 Full written paper - refereed; E Conference publicationCopyright notice
Reproduced with the specific permission of the copyright owner.Editor/Contributor(s)
R KennedyTitle of proceedings
ANZMAC 2003 : a celebrations of Ehrenberg and Bass : marketing discoveries, knowledge and contribution, conference proceedingsUsage metrics
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