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A stakeholder theory approach to designing environmental marketing strategy
A stakeholder theory approach to designing environmental marketing strategy
History
Journal
Journal of business & industrial marketingVolume
10Issue
3Pagination
29 - 46Publisher
Emerald Group PublishingLocation
Bingley, Eng.Publisher DOI
ISSN
0885-8624Language
engPublication classification
C1.1 Refereed article in a scholarly journal; C Journal articleCopyright notice
1995, MCB University PressUsage metrics
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