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Are my symptoms serious Dr Google? A resource-based typology of value co-destruction in online self-diagnosis

journal contribution
posted on 2014-08-01, 00:00 authored by Nichola RobertsonNichola Robertson, Michael PolonskyMichael Polonsky, Lisa McQuilken
Are my symptoms serious Dr Google? A resource-based typology of value co-destruction in online self-diagnosis

History

Journal

Australasian marketing journal

Volume

22

Issue

3

Pagination

246 - 256

Publisher

Elsevier

Location

Amsterdam, The Netherlands

ISSN

1441-3582

eISSN

1839-3349

Language

eng

Publication classification

C1 Refereed article in a scholarly journal; C Journal article

Copyright notice

2014, Elsevier

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